CASE STUDY

Finders Keepers Development

Finders keepers aims to bring light to garage sales that go unnoticed everyday. Before me, there were no high quality apps that provided this service.

Brand IdentityUI/UX DesignMobile App

Project Overview

Finders Keepers is an innovative mobile app designed to connect people with local garage sales, estate sales, and hidden gems that often go unnoticed. The app aims to create a community of treasure hunters and sellers who appreciate sustainable shopping and one-of-a-kind finds.

As the first high-quality app in this niche, Finders Keepers required a complete design from the ground up, including branding, user experience design, and interface development. The goal was to create an intuitive platform that would make discovering local sales easy while building a dedicated community of users.

Project

Finders Keepers

Date

Nov-Dec 2024

Scope of Work

User Research

Research Synthesis

Product Design

Tools Used

The Challenge

Creating Finders Keepers from scratch presented several unique challenges:

Creating from Scratch

With no existing products in this niche, we needed to establish a completely new brand identity and user experience without precedent to guide us.

User Discovery Issues

Finding an intuitive way for users to discover and track local garage sales required innovative mapping solutions and location-based notifications.

Building a Community

Attracting both sellers and buyers to a brand new platform required thoughtful onboarding and features that would encourage users to list their sales and engage with the app.

Brand Identity

I developed a fresh, modern brand identity from scratch that captures the essence of treasure hunting while appealing to the target demographic of style-conscious, environmentally aware consumers.

Finders Keepers color palette

The color palette combines earthy tones with vibrant accents, reflecting both sustainability and uniqueness.

Typography

I selected Source Serif Pro as the single typeface for the entire application. This versatile serif font provides both functionality and personality, creating a perfect balance between modern usability and vintage charm that aligns with the treasure-hunting essence of the brand.

PRIMARY FONT

Source Serif Pro

Used for all text elements throughout the application

Logo Design

The logo combines a distinctive wordmark with visual elements that represent the treasure-hunting spirit of the brand. The design is versatile, working well across digital and physical applications while maintaining legibility at various sizes.

Finders Keepers logo

Design Process

I followed a comprehensive design process to create Finders Keepers from the ground up, ensuring it would resonate with the target audience and deliver an exceptional user experience.

1

Research & Discovery

I conducted extensive research including market analysis, user interviews, and competitive landscape studies to understand the opportunity for a garage sale discovery app and identify key user needs.

2

Brand Development

Based on research insights, I created a brand strategy and visual identity for Finders Keepers that embodied the thrill of discovering hidden treasures and the community aspect of local sales.

3

UX/UI Conceptualization

I created multiple concepts for the app's interface, focusing on map-based discovery, intuitive listing creation, and community features, refining them based on user feedback.

4

UI/UX Design

I designed the complete mobile app interface with a focus on intuitive navigation, clear visual hierarchy, and location-based features that make finding and posting sales seamless.

5

Implementation & Launch Strategy

I developed comprehensive design specifications and worked closely with the development team to ensure the app was implemented correctly for both iOS and Android platforms.

UI/UX Design

The mobile app design focused on creating an intuitive, visually appealing interface that makes discovering local sales easy while building a community of treasure hunters and sellers.

Finders Keepers mobile app interface showing login and feed screens

Mobile App

The mobile app was designed with a focus on discovery and community building. Key features include:

  • Map-based garage sale discovery with item category filters

  • Easy sale listing creation with photo uploads and categorization

  • Location-based notifications for sales in your area

  • In-app messaging between buyers and sellers

Results

The final design for Finders Keepers includes a comprehensive set of screens that create a seamless user experience for discovering and engaging with local garage sales.

Finders Keepers feed screen showing garage sale listings

Feed & Discovery

A social feed showing nearby garage sales with user profiles, location details, and preview images of available items.

Finders Keepers detailed listing view

Item Listing View

Detailed view of vintage items with high-quality images, comprehensive descriptions, and easy actions like saving or contacting the seller.

Finders Keepers map interface

Interactive Map

Location-based discovery with interactive pins showing nearby garage sales, allowing users to easily find sales in their area.

Finders Keepers user profile

User Profiles

Comprehensive profiles that build trust in the community by showcasing a user's active sales, liked items, and reviews from previous transactions.

Finders Keepers messaging interface

Messaging System

In-app messaging that connects buyers and sellers, showing conversation history and making it easy to track multiple discussions.

Finders Keepers conversation interface

Direct Conversations

Real-time chat interface that makes negotiating and arranging pickups simple and intuitive, enhancing the social aspect of the garage sale experience.

INTERACTIVE PROTOTYPE

Experience the Finders Keepers app firsthand with this interactive prototype. Click through the screens to see how users would discover and engage with local garage sales.

Loading prototype...

Pro tip: Click through the prototype to explore the full user journey from login to browsing listings and messaging sellers.

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Phone

(217)-369-8224

Email

jordanwitbeck17@gmail.com

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